ClickFunnels vs ConvertKit: All You Need to Know About Them [2024]

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By Paul Martinez


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Are you looking for a tool to help increase your website’s conversion rate and drive more sales? Convertkit vs ClickFunnels: two popular marketing automation tools that can help you do that. 

Both software solutions have their pros and cons, but when it comes down to it, Convertkit stands out as the better choice. 

With over 60% of the world’s population on social media, the fact is obvious that your brand needs a presence on these channels.

ClickFunnels vs ConvertKit: Choosing the Right Marketing Tools

And with so many social channels to manage simultaneously, it’s easy to feel overwhelmed.

This is where social media management tools come into play.

This blog post will take an in-depth look at both platforms. Hence, you understand why Convertkit is the superior option for your business.  Related content: How to Setup an Ecommerce Business Learn all about the different features of these services and how they stack up against each other in terms of cost-effectiveness, support options, scalability, automation capabilities, integration options, etc. Dive into our comparison below! 

ConvertKit offers many benefits that set it apart from similar platforms like ClickFunnels. It has an easy-to-use dashboard with a simple design, likes creating beautiful forms without any coding required, and a powerful visual automation builder so users can customize their journeys for individual customers. 

Using tags and segments allows users to create targeted campaigns while also saving time.  Another great perk is the comprehensive analytic tool which provides valuable insights into contact behavior, increasing the personalization of campaigns. 

ConvertKit also has a great customer service team available 24/7, providing excellent support and guidance on the platform whenever you need it.  Ultimately, when choosing between ConvertKit and ClickFunnel, ConvertKit’s user-friendly platform and wide range of features make it the obvious choice.

What Is ConvertKit?

ConvertKit is an email marketing automation service that helps online creators and entrepreneurs grow their email lists and monetize their audience. It allows you to segment your subscribers, create sophisticated automation, schedule broadcasts, host web forms on your website, and even tag subscribers by purchase behavior. 

With ConvertKit’s custom-built forms and landing pages, it’s easier than ever to build attractive and engaging campaigns that drive actual results. 

There are several features, such as a simple content curation board that allows you to quickly save ideas for your next piece of content, segmentation tags that let you personalize messaging to individual subscribers, and newsletters with automated delivery scheduling, which enables you to ensure consistency without wasting too much of your time. 

These features make Convertkit one of the most well-rounded email marketing services available today.

What Is ClickFunnels?

ClickFunnels is a powerful marketing platform quickly becoming entrepreneurs’ go-to choice. It’s an all-in-one suite of sales and marketing tools tailored to help businesses create, manage, and optimize the customer journey from beginning to end. 

Unlike traditional click management software, ClickFunnels is designed to accommodate virtually any type of business, e-commerce stores, subscription services, software companies, affiliate programs, or even traditional brick-and-mortar businesses. 

With its simple drag-and-drop editor and funnel-building capabilities, creating user-friendly sales funnels that generate leads and convert customers has never been easier. 

Whether you’re looking to boost conversions or keep visitors on your site longer, ClickFunnels offers automated marketing strategies such as customer segmentation, lead scoring, and progressive profiling that help you quickly maximize each interaction with potential customers. Discover why countless top marketers are choosing ClickFunnels today!

What Is the Difference Between ClickFunnels and ConvertKit?

Regarding marketing automation and website building, the leading software providers are ClickFunnels and ConvertKit. When managing your sales funnel and email list, it’s essential to understand the differences between these two powerful tools. With ClickFunnels, you can create custom landing pages, design whole sales funnels, and host webinars. 

At the same time, ConvertKit focuses on transforming subscribers into paying customers with automated emails, opt-ins, and lead magnets. They provide multiple payment options, but ClickFunnels being more expensive than ConvertKit, makes it better suited for merchants looking for comprehensive solutions that integrate the entirety of their online marketing infrastructure. Ultimately, your choice will depend on your business needs and how much money you’re willing to spend.

What Are the Finest Features of ClickFunnels vs ConvertKit?

ConvertKit is a powerful email marketing platform designed to help businesses grow. With its intuitive drag-and-drop builders, integrated forms and landing pages, automation tools, and integrations with third-party services, ConvertKit makes it easy to engage your audience and sell products quickly. 

It’s also packed with valuable features on other marketing platforms, including automatically tagging subscribers based on their behaviors or preferences, sequencing emails based on subscriber data, and segmenting lists into user groups. 

Best Feature #1: ConvertKit offers users one of the most comprehensive analytics systems available today, allowing businesses to track opens, clicks, sales conversions, and other engagement metrics in real-time. The platform also enables you to customize delivery timelines for different audiences worldwide. All these features make ConvertKit an ideal choice for any marketer looking for an all-in-one solution to help scale their business online.

The best feature is the funnel template blueprints.

Suppose you’ve never developed a sales funnel, Clickfunnels Vs Convertkit can help.

Russell has discovered 22 distinct funnel types he has effectively deployed in his firm.

Lead Capture Funnels, Sales Page Funnels, and Event Funnels are the primary funnel forms. However, you may also design other funnels, such as membership funnels.

Simple funnels, such as the Squeeze Page Funnel, capture a visitor’s email address and then redirects them to a thank you page when they sign up.

Or to more complicated sales funnels, such as the 2-Step TripWire Funnel, which offers a low-ticket front-end product (your tripwire) and then upsells customers to more costly items using Order Form bumps and One Click upsells or down sells. Furthermore, each funnel type has its own free and paid templates. So even if you don’t have any design abilities, your funnel pages will have a consistent, professional style.

Convertkit prides itself on its comprehensive features designed to help you reach your audience and grow your business. Convertkit is the ultimate email marketing solution, boasting powerful automation tools, a simple learning curve, and an intuitive platform that makes it easy to get up and running quickly. 

You can create beautiful sign-up forms with Convertkit’s dynamic drag-and-drop form builder. Plus, the Convertkits tagging system allows for more segmentation of subscribers as compared to Clickfunnel. Additionally, Convertkit includes AB testing to test different subject lines, timing, and more to optimize your content and maximize engagement. 

With its powerful features explicitly tailored for content creators, Convertkit provides an advantage over Clickfunnels regarding effective email marketing services.

Here’s an Outline of How to Build Your First Sales Funnel:

Processing Fees Are Gonea

Select a template

Customize each page to meet your business

Add your items and check that all your email and payment connectors are in place

Set a domain name for your new funnel

Keep your funnel.

Your sales funnel now online, and you can start directing visitors to it. 

Best Feature #2: Good Visual Drag and Drop Editor in ClickFunnels vs ConvertKit

ClickFunnels vs ConvertKit: Choosing the Right Marketing Tools

While Clickfunnels vs Convertkitfunnel’s and page templates provide a great starting point, the Clickfunnels vs Convertkit editor is the area you can genuinely make each page in your funnel your own.

Pages in ClickFunnels are planned up using sections that can contain any number of columns and rows. After that, you may use your mouse to move components around and set them where you want them.

While it is less versatile than Instapage’s landing page editor, it is still perfect. It can generate almost any design you wish.

What I enjoy about the editor is how simple it is to use.

Selecting components on the website and moving them where you want is incredibly smooth.

Text elements may be modified inline, and any element’s attributes can be changed using the fly-out sidebar.

And, unlike other editors on the market, everything is structured logically. You are spending your time on something different than what you want to accomplish.

The central part is that no programming is needed. So you won’t have to waste time studying HTML, CSS, or other technical jargon.

Best Feature #3: Nice Selection of Page Elements Elements (or widgets) are crucial for offering you the flexibility to construct the exact pages you want and Clickfunnels vs Convertkit provides you with a wide variety of them to employ.

Headlines, Photos, Text, Buttons, Input forms, and Video widgets are examples of essential components. These are the fundamental building components for each landing page you create in the program.

Clickfunnels vs Convertkit additionally offers a variety of sophisticated aspects such as: 

  • SMS Sign-up \s- Surveys
  • Pricing tables, progress bars, Facebook comments, and FAQ blocks are all available
  • Timers for Countdowns
  • HTML customization

Additionally, there are specialist components like Membership elements for your membership sites and purchase and shipping form elements for your order pages.

In the editor sidebar, you can quickly alter each piece. Most components allow you to modify common attributes like background colors, margins, typefaces, and orientation.

Then there are element-specific characteristics, such as the Image element’s image URL or the Button text of your button.

Best The ClickFunnels Affiliate program is fantastic.

There’s no doubt that ClickFunnels offers the most significant, reputable affiliate marketing scheme.

The Fundamentals

The affiliate program for Clickfunnels Vs Convertkit pays out 40% recurring income for each connection you make. You can also win superb rewards like $500 toward your dream automobile after you reach 100 active referrals.

Furthermore, they give 5% 2-tier earnings for introducing customers to the ClickFunnels affiliate network. You may also make 40% commissions by recommending any product in the ClickFunnel ecosystem, including the DotCom Secrets, Expert Secrets, and Software Secrets books.

You will also earn commissions on any upsells your referrals purchase as they progress through their respective funnels, owing to ClickFunnel’s sticky cookie. That is not all: Clickfunnels Vs Convertkit includes another fantastic function for affiliates called share funnels. You can find your Share Funnel URL in the Settings tab of any of your funnels.

If they are an existing ClickFunnels user, they can bring this funnel immediately into their accounts whenever they visit this URL. If they still need to become a member, they may sign up for a 14-day free trial of ClickFunnels and then add your funnel to their account.

What’s remarkable is that this sharing URL also serves as your affiliate link, and you will earn a recurring commission if this new user remains on.

What Do I Dislike About Clickfunnels?

Email Sequence Mastery: Nurturing Leads and Driving Conversions

Bad Part #1: Why is it so challenging to create a funnel?

After you’ve decided on a funnel type and template, it must be uploaded to your account.

This operation takes roughly 8-10 seconds every time.

While I have yet to learn what is happening behind the scenes, it does not make sense that this could take so long. It’s a bit bothersome, however, a minor annoyance.

Bad Part 2: Restricts on funnels and visits Clickfunnels vs Convertkit’s lowest account limits you to 20 funnels, 100 pages, and 20,000 visitors. I’m not a fan of software that restricts you in this way.

If you’re only developing sales funnels for yourself, these limits are all right.

But you may feel more upset at these constraints if you’re performing client work, designing funnels for numerous clients, or pushing ClickFunnels as an affiliate utilizing share funnels.

You’ll need to upgrade to the Etison Suite package to construct limitless funnels.

Bad Part #3: Fairly High learning curve

The breadth of what ClickFunnels can accomplish is impressive and might be daunting to some.

That is why Clickfunnels vs Convertkit devotes time and effort to the onboarding process to ease you into the program. The ClickFunnels UI is well-designed for the most part. When you’ve built a few funnels, the overall process becomes more accessible.

Convertkit vs Clickfunnels: Pricing

Pricing is a significant factor when choosing whether ConvertKit or ClickFunnel is the best option for your business. ConvertKit offers users an incredibly flexible pricing structure, ranging from a free plan to several price points, providing increasing features and capability. 

This makes it ideal for businesses on any budget. In contrast, ClickFunnel’s pricing can be more expensive, with no free option available. Since you typically have to purchase advanced feature add-ons, the cost can quickly skyrocket if you require specific functionality from the platform. 

For businesses looking for an affordable yet robust automation and marketing platform solution, ConvertKit is certainly worth consideration. ClickFunnelsWasabi’s price schemes have altered over time. Initially, they had three distinct pricing tiers. However, they have recently been combined into two separate programs.

When comparing Convertkit vs Clickfunnels, the most significant difference mainly lies in their pricing. Convertkit is an email marketing automation platform with a starting price of $29/month for its basic tier. At the same time, Clickfunnels starts at $97/month. This means that by choosing Convertkit, businesses can save money and still have access to powerful features that serve their online marketing needs effectively and affordably. 

Not only do they offer more product tiers, but each tier also provides progressively more features while having much lower monthly subscription costs than Clickfunnels. As such, the winner between Convertkit vs Clickfunnels when it comes to pricing is straightforward: Convertkit is arguably far better value-for-money than Clickfunels, enabling businesses to get more bang for their buck while still having full access to the technology they need to do effective online marketing.

ConvertKit vs ClickFunnels: How Can You Use ConvertKit to Your Advantage?

Convertkit is an email automation and content management tool that helps digital entrepreneurs like bloggers, photographers, and online course creators streamline their online business. It offers a host of features such as email list segmentation, email campaigns, and personalization options to help them reach the right target audience for its products or services. 

With Convertkit’s in-depth reporting capabilities, users can view detailed analytics data and make better decisions regarding content creation. Additionally, Convertkit integrates with third-party service providers like WordPress, Shopify, Infusionsoft, and many more, making it incredibly easy to promote content across various platforms. 

As a result, Convertkit users can leverage their efforts to build an engaged audience while taking advantage of relevant promotions that result in more significant ROI.

Pros of Convertkit

Creating an Effective Sales Funnel: Drive Conversions and Growth

ConvertKit is one of the most popular email marketing software solutions available, and for a good reason. It allows for effective email list management, making it easy to segment and automate your emails to ensure maximum relevance and engagement with each subscriber. 

Furthermore, it enables marketers to analyze detailed insights that, in turn, can help measure the effectiveness of their campaigns. Users also have access to a library of drag-and-drop templates, giving them more control over design customization while remaining capable of consistent branding across all campaigns. 

Additionally, ConvertKit offers an extensive selection of powerful tools which allow users to take full advantage of automation capabilities, from automating email sequences based on subscriber tags or actions to leveraging RSS feeds and integrating seamlessly with other software solutions. All these features translate into a powerful platform for bespoke email marketing strategies that truly pay off.

Pros of ClickFunnels

ClickFunnels is a revolutionary platform for digital business owners with several unique features and benefits. It offers the most comprehensive and easy-to-use sales funnel builder, enabling entrepreneurs to launch their products or services with minimal effort, time and investment. Its drag-and-drop editor lets users quickly build complete online funnels. 

At the same time, its integrated shopping cart streamlines payment processing and fulfillment. ClickFunnels also has additional marketing automation capabilities, making it much easier for marketers to increase lead conversion rates. The platform has built-in A/B testing, which makes it simple to test how landing pages perform, allowing users to maximize lead generation performance. 

In addition, ClickFunnels integrates seamlessly with popular email autoresponders such as AWeber and MailChimp, meaning keeping track of prospects and customers is easy. Overall, ClickFunnels is an excellent choice of software for start-up businesses looking for robust yet straightforward commerce-oriented CRM functionality in one neat package!

Final Thoughts

When it comes to choosing the best marketing tool for your needs, Convertkit and Clickfunnels are often contenders. But what makes Convertkit stand out from the crowd? Firstly, when it comes to automation features, Convertkit has a more intuitive user interface than Clickfunnels. 

Its drag-and-drop editor offers a high level of customization, allowing you to create sophisticated emails quickly and easily. 

In addition, Convertkit notifies users in real-time whenever someone takes action with their content or signs up through a form. This helps spur quick response and boosts engagement numbers immensely.

Moreover, Convertkit gives users in-depth insights into email performance, such as open rates, click-through rates, etc., allowing them to get the most out of their campaigns by better targeting their audience.  In this sense, we have chosen ConvertKit as the best choice of software for you.

Ultimately, these features help marketers reach higher levels of success using Convertkit over Clickfunnels.

Frequently Asked Question

Which Platform Is Better for Email Marketing: ConvertKit or ClickFunnels?

For email marketing purposes, ConvertKit is generally considered the better option. ConvertKit is specifically built for email marketing and offers a user-friendly interface with advanced automation and segmentation features. ClickFunnels does provide basic email marketing capabilities, but it lacks some of the advanced functionalities that dedicated email marketing platforms like ConvertKit offer.

Can I Integrate ConvertKit With ClickFunnels?

Yes, you can integrate ConvertKit with ClickFunnels. By integrating the two platforms, you can seamlessly transfer leads captured through ClickFunnels’ landing pages and funnels to your ConvertKit email marketing lists. This allows you to leverage ClickFunnels’ funnel-building capabilities while still utilizing ConvertKit’s robust email marketing features.

Can I Use Both ConvertKit and ClickFunnels Together in My Marketing Strategy?

Yes, many marketers use both ConvertKit and ClickFunnels together in their marketing strategies. By integrating the two platforms, you can take advantage of ConvertKit’s advanced email marketing capabilities and ClickFunnels’ powerful funnel-building features. This combination allows you to create a holistic marketing system that efficiently captures leads and nurtures them through targeted email campaigns.

What Are ConvertKit and ClickFunnels, and How Do They Differ as Marketing Tools?

ConvertKit is an email marketing platform primarily designed for creators, bloggers, and small businesses. It focuses on building and nurturing email lists with features like automation, email sequences, and segmenting subscribers. ClickFunnels, on the other hand, is a sales funnel builder aimed at creating high-converting landing pages and sales funnels. While both tools have some email marketing capabilities, ClickFunnels is more focused on funnel building, while ConvertKit is more geared toward email marketing automation.

Which Platform Is Better for Building Sales Funnels: ConvertKit or ClickFunnels?

ClickFunnels is specifically designed for building sales funnels, and it excels in this area. It provides a user-friendly drag-and-drop editor, pre-built funnel templates, and features to optimize conversion rates. ConvertKit, while it does have some basic funnel capabilities, is not as robust as ClickFunnels in this regard. If your primary goal is to create high-converting sales funnels, ClickFunnels would be the better choice.