Paul Martinez


Paul Martinez has founded and scaled several startups in different sectors. The first sector was in the area of finance. The second sector was in the area of real estate. The third sector was in the realm of Ecommerce. 

Over the course of starting and scaling these businesses, he has developed acute understanding of deal structures, raising capital, deal sourcing, seller financing, operations management, investor relations, SOP development, generating leads, generating traffic, funnel building and conversion optimization. 

Professional Credentials

Ecommerce Expertise

  • Sourcing procuct
  • Design and branding
  • Fulfillment 
  • Customer service 
  • CRM management 
  • Email marketing 
  • Funnel creation
  • Conversion optimization
  • Media buying 

Startup Expertise

  • Built startup in the finance sector
  • Built startup in the Ecommerce sector
  • Concept for brands
  • Angles for the market
  • Startup to growth phase expertise
  • Finding talent 
  • Managing the scaling of companies 
  • Call center operations
  • SOP creation 

Payment Processing Expertise

  • Low risk processing 
  • High risk Processing 
  • Sourcing deals 
  • Developing partnerships
  • Negotiating deals 
  • ISO development 
  • ISO management 
  • Relationship management